Long recognised for our excellence in style, choice and superb customer service. Based in Ilford in Essex, our stores are renowned for their enormous selection of children’s designer clothes. We ensure that our kids clothes are always at the forefront of the latest trends. With collections catering for newborn tots and children up to 16 years, shopping with us is easy and enjoyable. Browse our collections online from the comfort of your home or visit one of our shops to keep your kids looking fashionable all year round.

Experience luxury treatment when shopping designer kids’ clothes & designer baby clothes at AlexandAlexa.com, with a personalised customer service team on hand to offer styling advice, delivery information or to assist you with placing an order; just call or email with any query or question you may have. Rest assured your parcel will arrive in beautiful condition, and delivered straight to your door with a reliable postal or courier service.


Invest in the latest, greatest designerwear for your children and ensure they stay ahead of the fashion pack and make a lasting impression at every occasion. Whether you’re searching for a few key pieces or a complete outfit, CHILDSPLAY CLOTHING has got it covered. As one of the largest independent retailers of children’s designer clothing in the UK, we have handpicked collections that offer an array of styles so each child can express their individual identity through fashion.

×