Designer Childrenswear have been bringing the finest in luxury designer baby clothes and kids designer clothing to its loyal and trusting clients since 1984. Founded by the British husband and wife team Kevin and Brenda Coade, this family store has grown to become a first stop destination for dedicated fashion lovers, delivering to over 120 countries worldwide. With a reputation founded on gold standard service, our staff are renowned as some of the friendliest and most hard working in the designer childrens clothing world. We carry a carefully curated selection of over 160 international, luxury brands for boys, girls and babies, from ages 0-16 years.
If your daughter was born during summer, airy dresses are another cute and practical option for the baby. As the little one’s skin is still very vulnerable to sunlight, you will want to put her in a thin longsleeve and a thin pair of tights, when you go outdoors. While in the shade your little girl is allowed to kick about with her naked little legs on the play rug babies love the feeling of fresh air touching her skin and enjoy that immensely. The older your baby gets the more flexible you will become in your selection of baby clothes. From cute T-shirts to mini shirts and even jeans are happening after a couple months. It is very important for trousers and skirts to have a soft elastic waistband that does not squeeze the delicate little tummy. Colourful leggings in combination with skirts or shorts offer plenty of room for your baby, its growing urge to move and support the baby perfectly in its developing and its need to discover the world.

We became part of so many of your lives, over the many years we have spent together, and we love nothing more than to see your little people feeling special in Ladida. We are about relishing each moment of our children's days. Looking into their eyes, and seeing the words they say. Every gesture, every smile, and learning so much from their pure and precious souls. We are about holding our children tight and cherishing those young years that fly by oh-so-fast.


Long recognised for our excellence in style, choice and superb customer service. Based in Ilford in Essex, our stores are renowned for their enormous selection of children’s designer clothes. We ensure that our kids clothes are always at the forefront of the latest trends. With collections catering for newborn tots and children up to 16 years, shopping with us is easy and enjoyable. Browse our collections online from the comfort of your home or visit one of our shops to keep your kids looking fashionable all year round.
Designer Childrenswear have been bringing the finest in luxury designer baby clothes and kids designer clothing to its loyal and trusting clients since 1984. Founded by the British husband and wife team Kevin and Brenda Coade, this family store has grown to become a first stop destination for dedicated fashion lovers, delivering to over 120 countries worldwide. With a reputation founded on gold standard service, our staff are renowned as some of the friendliest and most hard working in the designer childrens clothing world. We carry a carefully curated selection of over 160 international, luxury brands for boys, girls and babies, from ages 0-16 years.

We celebrate the small moments of joy in life. From the 1st night home to the 1st smiles and laughs to the 1st everything, we’re here to help your little ones grow into the most awesome people they can be—with new favorite clothes that basically become like besties—always there, comfy, and just as one-of-a-kind as the little peanut wearing the clothes.
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